Episode 1: A Fashion Democracy – The High Street Look "The British do have a style genius. I think we have some of the best designers in the world. We changed the way fashion was in the 1960s. We have some of the best high street stores in the world. And there should be a programme celebrating it." Twiggy, in British Style Genius British Style Genius begins by telling the story of the story of British High Street Fashion, in which fashion icon Kate Moss makes a rare TV appearance whilst working on her new line of clothes for the British high street. Moss launched her first clothes collection in 2007 for Topshop. This move was not only a brilliant PR coup for the country's biggest high street fashion retailer, but a perfect example of fashion democracy at work – making top end "supermodel" style at high street prices that are within reach for everyone – something the British have excelled at. Kate Moss followed in the footsteps of the first British supermodel, Twiggy, who launched her own range of clothes in the late Sixties. Before then, high fashion was the preserve of the elite and young girls aspired less to look like supermodels and more to look like their mums. The programme speaks to Mary Quant, the trail-blazing designer who broke the fashion mould by making clothes for young people. Barbara Hulinicki followed closely behind. In 1964 she founded Biba – a store which went on to offer a complete fashion lifestyle experience, just as Topshop does on the British high street today. One of the first British "name" designers to work closely with the high street was Ossie Clark. He and his wife Celia Birtwell had become the darlings of "swinging London"; their client list was littered with aristocracy – rock and otherwise. Celia reveals the secrets behind their success and how their designs are still relevant today. Thanks to chains like M&S and Topshop, the gap between high fashion and high street has never been smaller. And the turnaround from the design room to shop floor is incredibly fast. British Style Genius shows how, with the help of high profile icons such as Kate Moss, and a slew of designers, the British high street is today the envy of the international fashion industry. As well as being a hothouse for cutting edge design, it is the fastest moving, most affordable and one of the most vibrant shopping experiences in the world. Other contributors to the film include: Philip Green; Jane Sheperdson; Jonathan Saunders; Christopher Kane; Paula Reid; Twiggy; Stuart Rose; George Davies; and Anna Wintour. Episode 2: A Cut Above – The Tailored Look British tailoring – from Savile Row to Paul Smith and Tommy Nutter to Ozwald Boateng – goes under the fashion-spotlight in the second film of British Style Genius. A Cut Above delves into the history of tailoring and Savile Row, tracing its roots in military and aristocratic dress, featuring contributions from: Paul Smith; Ozwald Boeteng; Timothy Everest; Michael Caine; Roger Moore; Edward Sexton; John Pearse; Twiggy; Salman Rushdie; and Richard James. The film shows how tailoring is a story of elegant craftsmanship. Honed in the workshops of Savile Row, tailors like Henry Poole Anderson & Sheppard and Timothy Everest describe the process of creating a bespoke suit – from the 40 separate measurements that create a blueprint of the wearer's body to the painstaking weeks of cutting, stitching and fitting that go into making a suit unique to the wearer. Paul Smith is a household name in Japan and British Style Genius traces the growth of his business from its humble beginnings in Nottingham in the early Seventies to the global brand it is today, with over 200 shops in Japan alone. The film follows Paul Smith on one of his many trips to Japan where he explains the enduring appeal of his "classics with a twist" formula and how an interest in tailoring combined with a love of all things colourful, eccentric and distinctively British is at the heart of his clothing. High street retailer,...
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